Medientage München 2016 take-aways

I spoke at Medientage München 2016 (Munich Media Days 2016) in October as part of a day-long program organized by the Media Lab Bayern.

Here I am, looking characteristically serious. (I sometimes smile, photographic evidence to the contrary.)

Foto: Medientage München 2016

It was really interesting, with lots of people from a new generation trying to do new things. There is a good summary (in German) of the day here, more on Twitter under #mtm16.

Three take-aways for me–

1. Good to see more examples of people combining clear creative vision with data-informed decision-making: try, test, learn, repeat.
2. As is often the case, professional/industry events tend to involve national speakers+speakers from US and UK. What about EU neighbors? Can’t we learn from each other across a continent with markets much smaller than Global, English-language market?(Looking forward to IJF in Perugia as always.)
3. Discussion of relation between media companies, government, and large (US-based) technology companies are much more explicit and have a much harder tone in Germany than in the UK, let alone the US.